Kasapreko Company Limited recently unveiled a state of the
art factory in Ghana equipped with world class machinery, which will enable the
company become a total beverage enterprise. The company also launched a new
bottle for Alomo Bitters, its flagship brand, to look more attractive to the
consumers.
The new plant has four packaging lines
equipped with world-class machinery that can produce alcoholic and
non-alcoholic drinks as well as bottled water in different packaging formats.
The company will now produce fruit juice, energy drinks, liquor and mineral
water amongst others at the factory.
At a colorful ceremony attended by the President of the Republic of Ghana, Mr. John DramaniMahama, the Group Chairman and Founder of
Kasapreko Dr. KwabenaAdjei said the four factory lines have the capacity to
package a combined 110,000 bottles per hour in both glass and PET format. The
new machines are expected to boost the company’s production capacity in a bid
to meet huge demands for its products in the local and international markets.
DrAdjei added “We have invested in two
state of the art customized high speed production lines for our spirit brands.
These two lines have a combined capacity to package 70,000 bottles in one hour,
in both glass and PET formats. In addition, we have just completed the
installation of two additional high speed lines to produce our water and
non-alcoholic drinks with a combined capacity of 40,000 bottles per hour.”
He further added that, ‘Kasapreko
started with 5 staff and now has over 600 staff and the company has always been
guided by strong values and the 3 M’s – Quality Material, Manpower and
Machinery.’
The President of the Republic of
Ghana, Mr. John
DramaniMahama commended Kasapreko for the good image they have brought to the
country.
“Kasapreko is truly an ambassador of
African cultures with the high creativity of adverts which showcases the
African culture. Two weeks ago I launched the ‘Made in
Ghana’ campaign to encourage Ghanaians to patronize our locally made products
and invest in them. My first encounter with Kasapreko was in 2000, but now the
brand is a household name in Africa and beyond. The Government is ever ready to
back Kasapreko and provide all the support they need to grow.”Mahama noted.
Upon inspection of the factory, Mr.
Mahama further added that he is more impressed with the state-of-the-art
facilities and this will serve as an example and motivation to other
investors.”
The Managing Director/Chief Operating
Officer, Mr. Richard Adjei, said that the new factory cost about 70 million
dollars and will now be producing the new water brand, Awake Mineral
Drinking Water alongside carbonated soft drinks and juices. He stated the company’s
commitment to quality and the drive to remain the market leader is sustained
through research and development and the use of modern technology.The company’s
products are done through innovation leading its growth, backed by research to
satisfy changing consumer needs.
He also added that the repackaging of
the flagship brand Alomo bitters was transformed in line with growing trends.
Established in 1989 in Nungua, a
suburb of Accra, Kasapreko Company Limited is now the leading beverage
manufacturer in Ghana with products that are sold worldwide under a variety of
brands in the bitters, whiskey, gin, liqueur, brandy and wine drink categories.
Celebrating a world-class beverage company, most of Kasapreko’s products are
derived from rich herbs, locally sourced from Ghana’s wealth of organic
ingredients
.
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